MAPPING MY EXPERIENCE JOURNEY
This infographic journey summarises my path in shaping my career. I took relevant degrees and had worked for Education Services Australia, Websilk, Appster, Australia and currently working as UX design consultant at Shine Technologies. For full professional project list, please scroll down.
Summary of Clients and Projects
AUSTRALIA | MELBOURNE
Current 2016 May - current
1)Telstra & Telstra Health - Started as UX consultant, servicing wide range of Telstra digital products. Progressed to being a Lead UX for HealthNow app for Telstra Health. Download CV here.
2) Shine Technologies | 16 March 2015 - May 2016
Micro interaction & UX design consulting
3) Aquent – Websilk | 2 Feb 2015 - 20 Feb 2015
UX and interaction design
4) Education Services Australia | Dec 2013 – Dec 2014
UX and interaction design
International projects | SINGAPORE
Print and digital publishing projects:
5) Appster Australia | Sept 2013 – Dec 2014
6) Future Foundations Australia | Jan 2013 – Dec 2014
Volunteering projects:
MALAYSIA | KUALA LUMPUR
1) Xybase Sdn Bhd Malaysia | Nov 2000 – May 2004
International project:
2) Cosmopoint Sdn Bhd Malaysia | Nov 1999 – Nov 2000
AUSTRALIA | MELBOURNE
Current 2016 May - current
1)Telstra & Telstra Health - Started as UX consultant, servicing wide range of Telstra digital products. Progressed to being a Lead UX for HealthNow app for Telstra Health. Download CV here.
2) Shine Technologies | 16 March 2015 - May 2016
Micro interaction & UX design consulting
- Energy Australia – Involved in project consultation with client. Designed and produced EA Quote Tool’s eDMs both desktop and mobile. Involved in Quote Tool’s style guide and documentation
- Sportsbet – Improved user interface of Sportsbet app tipping for quick implementation.
- Flybuys/Coles – Designed personalized recipe banner for Flybuys/Coles EDMs. Mapped a customer experience journey to help improve Flybuys conversion rate. Fixed micro interaction issues on Flybuys website. Designed a landing page for How it Works.
- iSelect – Co-create wireframes for iSelect banking comparison mobile app. Designed an hi-fi ‘search function’ for iSelect web app prototype.
- Standing Data Repository (SDR) – Assisted in wireframes creation. Designed logo and icons.
- Quantify & Fixify – Co-created user interface. Built product’s style guide documentation for development phase.
- Network Billing Validation NBV – Co-created the wireframes and user interface. Led a hackaton challenge to build a critical part of the product in 3 days.
- Market Reconciliation System (MRS) – Co- created the wireframes. Designed MRS logo.
- To Don’t – Created UI design for To Don’t app.
- Digital Leader Breakfasts – Designed eDMs for Digital Leaders Breakfast
- VIC ICT for Woman partnership – Successfully led and produced a set of visual communication design for VIC ICT for Woman including a flyer, semi interactive infographic poster and presentation slides.
- Shine website & brand guideline (print) – Improved the design for the client’s page and Shine’s brand guideline.
- CX – Wrote a blog about customer experience conference review.
3) Aquent – Websilk | 2 Feb 2015 - 20 Feb 2015
UX and interaction design
- Australian Early Development Census – Completed 3 UX design projects. Involved in facilitating and writing reports for 2 days observational field-testing.
4) Education Services Australia | Dec 2013 – Dec 2014
UX and interaction design
- UX ESA – Established UX framework and lifecycle for the business which include: research, strategy, design and evaluation
- Asia Education Foundation – Performed UX solutions that include information architecture, wireframing, user interface design for AEF’s website redesign project as well as and producing sets of editorial illustrations
- ‘my future.edu.au’ – Performed UX design consulting with stakeholder and UX researchers. Produced a benchmark user experience design for My Future’s online Career Profile.
- My Skills – Created UX solution for ‘student outcome by field of education’ resource page
- LunchBox Blitz – Created an interactive participatory design proposal for healthy lunchbox campaign
- Domainname.edu.au – Performed a UX design solutions highlighting on task oriented functionality
- Career Path branding and web design – Performed UX research – persona, card sorting. Produced wireframe of the website design and brand identity exercise
- Parent Portal – Created a conceptual design for brand identity, website design, editorial illustration and marketing collateral
- ASQA – Performed a UX design solutions for ASQA’s homepage
International projects | SINGAPORE
- Kids Excel Scootle – Produced website design and editorial illustration
- PAL Scootle – Produced website design and editorial illustration
Print and digital publishing projects:
- ABC Splash – Designed and published various of print-based marketing collateral designs
- Connections SCiS Journal – Designed and published a digital and print-based publication
- National Consistent Collection of Data interactive assessment tool (NCCD) – Design and published interactive assessment tool
- Education National Online Assessment Capability (NOAC) – Created narrative and storyboard for infographic video
- Steps IMPROVE – Designed and published a print-based infographic design for school
- Curriculum Press – Delivered brand identity consultations and produced a print-based marketing collateral
- Early Childhood Resource Hub logo and website design – Delivered brand identity consultations and website design
- Safe School Hub teaching aid - Created an online infographic poster
- eDAC logo design – Created a brand identity, logo design
5) Appster Australia | Sept 2013 – Dec 2014
- Disruptive Startups.org – Designed marketing collateral and infographic poster
- Rapid Prototype Workshop – Designed logo, marketing collateral and performed a UX consultation workshop
6) Future Foundations Australia | Jan 2013 – Dec 2014
Volunteering projects:
- Future Foundations – Served a role as creative mentor to primary school children. Managed marketing collateral design
MALAYSIA | KUALA LUMPUR
1) Xybase Sdn Bhd Malaysia | Nov 2000 – May 2004
- Playworks family entertainment center - Managed project from brand identity design to spatial / interior design solutions (Retailworks Sdn. Bhd)
- Saloma bridal gallery – Managed and designed retail’s spatial / interior design solutions
- Twinkles toys, Canterbury fashion, Selat Senja restaurant – Designed and published various marketing collateral
- Airport Xpert brand management – Designed print-based marketing collateral
- Xybase Message Broker (XMB) brand management – Brand identity and marketing collateral
- Xtrack – Produced branding and marketing collateral designs
- e-Airports flights systems – Created interface design for business flight-check PDA application
- Black Maria & Samira music video – Managed 3D animation, visual special effects (VFX) and post production work
- News Straits Times – Published a print-based advertising design
- Chat Net – Designed a pilot project for 3D entertainment TV program, 3D character’s texturing, costume design and VFX
International project:
- Airport Xpert and Airport Xchange magazine advertisement – Published advertising design for international magazine for 4 issues.
2) Cosmopoint Sdn Bhd Malaysia | Nov 1999 – Nov 2000
- Cosmopoint corporate video – Involved in 3D modeling & animation, storyboard visualization and post production work
- Windows to Malaysia – Involved in creative consultation, visualisation and 3D modeling & animation for interactive CD title
- CEO of Malaysia Tun Dr. Mahathir Mohammad biography – Involved in creative consultation for interactive CD title